Transaction Readiness

Being “transaction ready” means your business is prepared, credible, and optimised to attract the best price, favourable terms, and swift deal execution. At Gravitate, we help business owners ready themselves financially, operationally and legally.

What is Transaction Readiness?

Transaction readiness is the comprehensive preparation of a business for a significant financial event, such as a sale or merger, to maximise its valuation and ensure a smooth, timely transaction.

But it isn’t just for businesses with imminent exits. It also adds value whenever you’re aiming to maximise flexibility, reduce risk, or raise capital. Common triggers include:

  • You’re preparing to sell your business or exit via trade sale, private equity, or management buy-out
  • You’re seeking investment and want to be due-diligence ready
  • You need to clean up financials, contracts or operations before formal negotiations
  • You want to strengthen your business case, valuation or narrative
  • You're planning internal restructuring, succession or gearing up for external partnerships

We recommend starting as early as possible; this gives you more time to close the gaps and avoid last-minute cost reductions in value.

The key components of transaction readiness

At Gravitate Corporate Finance, we approach transaction readiness holistically. This means examining and anticipating what potential buyers or investors will scrutinise and where the key risk areas are that could reduce your deal leverage.

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Financial and accounting clean-up

We will review your historical financials in depth. We will correct and explain irregularities, normalise owner benefits, ensuring consistent accounting policies.

Operational and commercial audit

We can assess your contracts (customers, suppliers, leases, etc.), key dependencies (customers, staff, suppliers), internal controls, IT systems and overall risk management processes and controls.

Legal, tax and regulatory review

We will check your compliance, ownership structures, IP status, tax issues, employee agreements, warranties, liabilities and any other areas of potential risk.

Your value drivers and growth story

We will help you identify and highlight what makes your business attractive, including margins, growth, defensibility and scalability. This means you can build a narrative buyers believe.

Scenario planning and deal structuring

We will model different deal types (such as asset vs share sale, earn outs, deferred consideration, etc.) as well as tax implications, impact on timing, and negotiation levers.

Preparing for due diligence

We will help you prepare and satisfy due diligence by building a data room, assembling documents, ensuring transparency, and stress-testing queries that buyers are likely to ask.

Action plan and execution

Our approach prioritises fixes: what do right now and what can wait until later. We focus on what provides the greatest return in perceived buyer risk, or what mitigates the biggest negotiation threats to you and your deal.

Why Gravitate?

  • You will work directly with Martin Dean, whose years in corporate finance mean he knows what buyers, trade acquirers, and PE/investors expect.
  • We provide hands-on and practical action plans. We don’t just point out issues; we help you fix them.
  • We aim to minimise value loss through warranties, indemnities, or price chipping by proactive preparation.
  • We streamline what can often be chaotic, such as financial clean-ups, legal reviews, operational risk checks, with the help of our solicitor and financial advisory partnerships.
  • Better readiness means better trust from buyers, smoother due diligence and a stronger negotiation position.

Our Transaction Readiness Process

Phase What We Do
Discovery & Diagnostic Review We map your current state: financials, operations, legal, tax, growth drivers, risk areas.
Gap-Analysis & Prioritisation Identify weak spots (financial, legal, operational, commercial), and prioritise by impact on deal value/time.
Remediation & Preparation Work with you to clean up, resolve issues, tighten documentation, build growth story, prepare data room.
Deal Structure & Scenario Modelling Model different deal options; anticipate buyer’s questions; assess tax, structuring, payment terms.
Test & Stress-Ready Review Simulate due diligence, identify what buyers will test, adjust narrative and documentation accordingly.

Transaction Readiness FAQs

How far in advance should I start transaction readiness?

If you have a deal on the horizon, ideally 12-36 months before you plan to sell or seek investment. The earlier you begin, the more value you can preserve and the more smoothly the deal process will run. If you start too late, issues can force rushed fixes, which often cost more or still leave risks unaddressed.

However, the principles of transaction readiness are great to have in place at all times for financial resilience and compliance matters, even if there are no deals pending.

What are the most common deal-killers or value-reducers?

Some of the usual suspects are: messy or inconsistent financial records; un-documented contracts; over-reliance on one or two customers or key staff; tax or compliance liabilities; unclear ownership or IP arrangements; weak operational controls; unrealistic growth projections.

Do I need fully audited accounts before going to market?

It depends on buyer expectations and the size/type of your business. For many private equity or institutional buyers, statutory/audited (or at least reviewed) financials raise confidence.

Even if not required, having clean, credible financials with proper supporting documentation will significantly speed up the process and reduce negotiation friction. Having management accounts that have very few changes to finalised statutory accounts helps immensely in the due diligence process.

How do you assess the potential value-drivers of my business?

We look at metrics that matter in your industry: revenue growth, margin trends, recurring revenues, customer concentration, asset ownership (IP, property), operational leverage, strength of management team, and defensibility factors like barriers to entry or market niche. We also consider external market multiples and recent comparable transactions.

What cost should I expect from transaction readiness?

Costs vary greatly depending how many gaps there are. If your business is well run already, the work might be modest (legal reviews, contract documentation, minor financial clean ups). If there are significant risks or missing documentation, more time and external advisory may be required.

Can “transaction readiness” help even if I don’t plan to sell?

Absolutely. Even absent a sale, the discipline of transaction readiness improves performance, risk management, and flexibility. It helps you run cleaner operations, have sharper growth planning, and be ready for opportunities. Many companies find they reap benefits even without ever going through a sale process.

Which team would you like to contact?